BT and Moira Stuart Partner to Support Vulnerable Customers During Digital Voice Rollout
BT has enlisted the help of renowned newsreader Moira Stuart to educate and support its most vulnerable customers as the company transitions to Digital Voice. The move comes amid concerns that some older and more vulnerable individuals may struggle with the switch from traditional landlines to internet-based phone services.
Dedicated Customer Support Team
As part of the initiative, BT has established a dedicated customer support team to assist those who may find the change particularly challenging. The team, which includes specially trained advisors, will provide one-on-one support to help customers understand and adapt to the new technology.
“We want to ensure that no one is left behind during this important transition,” said James Harrington, BT’s Director of Customer Experience. “Our dedicated support team will work closely with vulnerable customers to address their concerns and provide the assistance they need.”
Informative Video Campaign
To further raise awareness, BT has produced a series of informative videos featuring Moira Stuart. In the videos, Stuart explains the benefits of Digital Voice and offers guidance on how to prepare for the switch.
“I was delighted to be part of this campaign,” Stuart said. “It’s crucial that everyone, especially the most vulnerable in our society, feels confident and supported during this change.”
Positive Customer Feedback
The enhanced support measures have already received positive feedback from customers. Margaret Thompson, 78, from Leeds, praised BT’s efforts: “I was really worried about the switch to Digital Voice, but the support team has been wonderful. They took the time to explain everything clearly and made sure I was comfortable with the new system.”
Free Visits and Device Installation
For customers who require additional assistance, BT is offering free home visits by trained technicians. During these visits, technicians will assess the customer’s needs, answer questions, and even install any necessary equipment free of charge.
“The technician who visited me was so patient and helpful,” said John Wilson, 82, from Glasgow. “He set up my new phone and made sure I knew how to use all the features. It’s a big relief to know that help is available if I need it.”
Commitment to Inclusivity
BT’s partnership with Moira Stuart and the enhanced support measures demonstrate the company’s commitment to ensuring that all customers, regardless of their circumstances, can benefit from the latest technology.
As the Digital Voice rollout continues, BT remains focused on providing the necessary resources and support to make the transition as smooth as possible for its most vulnerable customers.
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